Casinos Prefer to Consider Gamblers As Mice Not Men (or Women).

Researchers did a test with 2 different mice. The first mouse was taken into a cage with a lever. When the mouse pushed the lever absolutely nothing occurred. After a brief period of time the mouse stopped pressing the lever, so no matter for how long the mouse was kept in this cage it never ever pushed the lever once more.

The mouse got the treat and consumed it then went back and pushed the lever again, however this time the mouse got stunned. After a short period of time the mouse pushed the lever once again and was rewarded with a treat. It did not matter who many times the mouse would get stunned, as long as once in a while it would get rewarded with a treat.

Exactly what does that teach us? That mice are dumb? No, that human beings are as dumb as mice! The gambling establishments use these very same psychological principles to get individuals to gamble. From the casinos point of view the very best thing that can take place to a first time gambler is that they win. If they leave that casino a winner it is nearly ensured that individual will return when they do, they will ultimately lose that money they won and much more. Even more vital is the fact that they will remain to go back to the casino in hopes of restoring that experience of that first win, and they want to lose a great deal of money (Like the mouse being surprised) to get it. As long as they are periodically rewarded they are customers for life. The casinos understand that if a person perceives that they have no chance to win they wont play, but if they think they can win and it is regularly enhanced, they will continue to play despite the negative impacts. Just like the mouse. Read more: poker online


GET IN TOUCH "When we put 50 slot machines in, I consider them 50 more mousetraps. You have to have mousetraps to capture a mouse.".

Bob Stupak- Casino Owner. An ideal reality example of this is the story of Bob. Bob had recently retired after working for 30 years of teaching the youth of our great nation. He was an extremely concerned instructor who dedicated his life to informing others. When Bob retired he discovered that he had a fair bit of free time, so he decided to use up a hobby. He chose to do some gambling. That would permit him to get out and travel and have some enjoyable playing the slot machines.

Well think exactly what? Bob was one "fortunate' guy. On his first visit Bob won $100,000 on a fruit machine. The casino rapidly updated him to a stunning suite and cared for all his expenses. Bob returned home and a couple of weeks later on he returned to the casino. Once more he got the red carpeting treatment and his "luck" continued. This time he went home a $50,000 winner. Bob was still treated like a king every time he checked out the casino, however he gradually lost all the money back that he had won. Not only that, but Bob began losing his own personal money on a consistent basis and his casino journeys were ending up being more and more regular.